About Us

We help leaders and teams perform so that people have a better human experience at work.

SupportingLines was created in 2018 by our founder, Jeff Smith. What started as a journey to achieve more goals while living organizational values has blossomed into a comprehensive organizational & leadership development program.


SupportingLines™ helps you achieve the breakthrough performance that you have been seeking. We combine our super-powers in research, coaching, consulting and leadership development to help you cultivate a high-performance culture. 


We are relentlessly data driven. We help you leverage the powerful combination of our groundbreaking High-Performance Index™️ assessments and High-Performance Framework™️ solutions to achieve critical goals and create a better human experience of work. 

Actionable results.

Unlike other assessments, we offer you a straight line to results. We focus on the underlying elements of high-performance culture rather than outcomes like employee engagement that don’t actually drive performance. We also bring your Key Performance Indicators (KPIs) into play to ensure that you are investing in business results, not just more data.

Our Values

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We work with purpose

  • We believe we are on a mission and encourage others to join our quest
  • We are passionate about data and the human stories that help us interpret results
  • We are conscious of our intent

We empower

  • We give people confidence that sustainable, systemic change is possible
  • We provide recognition and encourage people to build upon their strengths
  • We inspire people to grow, one step at a time
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We are courageous

  • We hold ourselves accountable to commitments
  • We are courageously authentic and truly live our values
  • We create and pursue challenging goals together

We embrace growth

  • We welcome feedback and seek opportunities to grow
  • We embrace the learning opportunity in mistakes
  • We pursue mastery
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We include people

  • We believe everybody is a leader
  • We respect people and seek to build inclusive communities
  • We build relationships based on gratitude, trust and generosity

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