Founder & CEO
Jeff embodies the SupportLines model. He has over 20 years experience in sales, finance, people & culture and operations across multiple industries. Most recently he served as COO for Mobify, a digital experience platform used by global retailers and Fortune 500 brands to drive hundreds of millions of dollars in revenue every year. Prior to that he led sales for CHC, a global helicopter services company that was generating $1.6B in annual revenue.
Jeff is a Certified Executive Coach, Chartered Professional Accountant and Certified Dharma Yoga Instructor (which earned him the nickname “Chief Yoga Officer”). His approach to relationships has generated $8 billion in new revenue and supported the integration of $10 billion in mergers & acquisitions. He believes that great leaders see supporting lines, not reporting lines. He honed the SupportingLines framework over several years, while helping many teams improve performance and increase engagement.
As a result of helping companies and non-profit organizations achieve tremendous growth, he received Business in Vancouver’s Forty Under 40 award in 2011.
When he’s not at work he is passionate about family time, practicing & teaching yoga, hockey coaching and personal development.
Becky helps keep things moving. She is a highly motivated, organized and detail oriented Executive Assistant with 10+ years of professional experience working in a wide variety of industries. Becky played a key role as the core elements of SupportingLines were first implemented at a global helicopter company, without it being called that per se. Her diverse industry experience, combined with a design mindset and change management experience in complex, matrixes work environments lends well to the SupportingLines approach.
When not at work, Becky is a volunteer foster for dogs who need a home.
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